Today, 1st May 2007, my good friend Marcus Tettmar of Mjtnet is celebrating the10th anniversary of Macro Scheduler. And he’s doing it with a super offer at Bits du Jour.

All version of Macro Scheduler are offered at 58% discount, today only.

• Macro Scheduler Standard at $40 (instead of $97)
• Macro Scheduler Pro at $81.24 (instead of $197)

Take advantage of this offer and start saving time, automating your repetitive tasks.

We send Marcus our warmest congratulations for the brilliant result achieved!

Technorati Tags: macro scheduler, automation, bits du jour

This is the second time Direct Access has been featured on Bits du Jour. Here’s a report of my first Bits du jour experience with the site.

For those who don’t know it, Bits du Jour is a deal of the day website for software. Every day you can get a different software deeply discounted (from 30% to 70%). Bits du Jour keeps 30% of the sale.

I offered Direct Access at 40% and the promotion ended with 40 licenses sold from Bits du jour plus other 9 that were generated directly from my website or my blog.

Bits du jour generate about about 6000–7000 visitors / day.

 Here’s how I managed the promotion:

• A couple of days before the event, I announced the discount via email to my customers.
• I displayed a banner on both my website and my blog announcing the promotion a few hours before the promotion started pointing the users directly to my sale page. This helped me to distinguish from the users who got to my homepage, discovered the discount and ordered the software from those purchasing from Bits du Jour (I got the idea from Nick Hebb. I also removed the promotion link from my website a few hours later (which resulted in a couple more sales)
• Watch the comments at Bits du Jour. A couple of users had questions and responding to them, resulted in few other sales.

From what I saw from my weblogs, on the 12th April, I got about 100 visits on my website from Bits du Jour. That means that many people tried the software before or purchased it on impulse without visiting my website. Traffic however, started to rise about a week before, when Ellen Craw (who manages the site) published the list of the new software on her blog. I’m still getting traffic from from it right now.

I think Bits du Jour is a great promotional tool to get the word out and increase the visibility of your product. Ellen writes the copy for you (which you can freely reuse on your website) and she’s a very talented copywriter.

So, my suggestion is to try it, both to find great software at discounted price and to promote yours!

Technorati Tags: bits du jour, direct access, nagarsoft

Today, 12th April 2007, Direct Access is on sale at bitsdujour.

Therefore, you can get it for only $24.97 (that’s 40% discount of the $39.95 retail price).

Get your discounted copy now

Technorati Tags: Direct Access, Bits du jour, text expander